We discovered a little gem designer, who can make you smile and look fierce with her unique designs. Idyllic Youth Ltd is a neoteric clothing brand. A combination of both vintage and new clothing that has been re-worked with studs, spikes, leather and other materials to make each item unique; one thing all of our clothing does have in common is our distinctive three skull studs.
Alternative, eccentric, experimental, Gothic, hippie, fabulous; are a few words used to describe the style of Georgina Billings, founder of Idyllic Youth Ltd. Her aim is to implement at least one of these styles into each item of her clothing.
Georgina- “I started out embellishing clothes for myself with spikes as a hobby, and after posting a few pictures on Instagram (georgina_idyllicyouth) I started receiving orders and people asking to buy items I’d made. Eventually I realised if I marketed and branded myself properly this could be a business. So after thinking of a name, and logo I started to make items with the intention of selling, and it’s literally taken off from there! I’ve had a few celebrities wearing the brand, which has also helped a huge deal!”